VELO is a new and innovative tobacco-free nicotine pouch product that can be used anytime, anywhere. These pouches are discreet, smoke-free, smell-free, and vapor-free, making them suitable for use in any situation. VELO is the #1 nicotine pouch brand in Europe.*

*Based on VELO [estimated] volume share in measured retail in the following key nicotine pouch markets in Europe: Sweden, Denmark, UK, Poland and Switzerland, calculated as of June 2024.

A pouch is a small, ready-to-use package containing pharmaceutical-grade nicotine and high-quality ingredients like eucalyptus fibers, water, and flavorings. It is designed to be placed under the upper lip for a discreet and satisfying flavour experience.

• Mini Can: Contains 12 pouches. Smaller pouches that are more comfortable under the lip, ideal for new users.
• Slim Can: Contains 20 pouches. Larger pouches offering a fuller experience for seasoned users.

VELO originates from Scandinavia and is now sold in UK, USA, Japan, Pakistan, and many more. VELO products are also manufactured in Pakistan. Check the label on your can for specific manufacturing details.

VELO pouches are made from eucalyptus fibers, along with Pharma-Grade Nicotine and food-grade ingredients., water, and plant-based materials, flavouring. The product contains no tobacco.

No, VELO pouches are tar-free because they do not involve combustion.

Please check the packaging for the exact expiry date to ensure optimal use.

With VELO, there is No Smoke*, No Ash*, No Tar**. The nicotine is absorbed through the gum, providing instant stimulation. It is a cleaner, more discreet and a better alternative to smoking.***

*This product is not risk-free and contains nicotine, an addictive substance.

**By “No Tar” we mean no tobacco derived tar. This product is not risk-free and contains nicotine, an addictive substance.

***VELO nicotine pouches contain no tobacco and do not produce smoke or vapour when used. They generate less odour, no smoke and no ash. This product is not risk-free and contains nicotine, an addictive substance.

Place a pouch between your upper lip and gum and let it sit. Do not chew, bite, or suck on it.

VELO is not meant to be swallowed. If this happens, seek medical help immediately.

The "VELO burn" refers to the tingling or heat sensation on the gum during the first few minutes of use. It’s a sign that the nicotine is being released and typically subsides with regular use.

To minimize the risk of swallowing the pouch, avoid eating or drinking while using VELO.

For the best experience, place VELO under your upper lip. Using it on the lower gum may not provide the intended effect.

VELO is designed to be used by placing the pouch under your upper lip not to be chewed, bitten or sucked. Let it rest under your upper lip to allow nicotine release.

The taste and quality remain consistent after the can is opened, provided the product is stored correctly in a cool, dry place.

To maintain the quality and integrity of VELO pouches, store them in their original container in a cool, dry place with a temperature below 30°C. Avoid humid environments, as they may affect the product's quality.

While it is not necessary to refrigerate VELO, storing it in a cool place such as a refrigerator is acceptable, provided the container is sealed to prevent exposure to moisture.

If stored in humid or high-temperature environments, the quality, taste, and texture of the pouches may degrade, impacting the overall experience.

Please check the packaging for the exact expiry date to ensure optimal use.

Opening the can does not affect the shelf life as long as the pouches are stored in a cool, dry place. Ensure the lid is properly closed after each use to maintain freshness.

The burning sensation is common, especially for first-time users, and is part of the nicotine release process. This typically subsides with regular use as your mouth adjusts to the product.

You might feel a slight
tingling at the beginning, tingling can occur as the pouch interacts with the gum or tongue. – it is just the nicotine kicking in.

Some users may experience dryness due to the composition of the pouches. Drinking water can help alleviate this feeling while using the product.

The rough sensation may be caused by the pouch's placement or the interaction of nicotine with your gums. Try moving it around under your lip for a more comfortable feel.

Itching or scratching in the throat can happen for new users or when using higher-strength pouches. If this persists, try a lower nicotine strength or consult a medical professional.